Aaron Fernandez |
Barcelona (EFE)
The CEO of the company, David Fayos, founded the business in 2016 “after some personal ailments” and partnered with Gemma Mengual in mid-2022, when they decided to set up the first physical store in Sant Cugat del Vallès (Barcelona), where the businessman and the former Catalan swimmer spoke with EFE. Their roadmap includes opening a new store in Madrid and expanding the range of cannabis products, since now they only sell a cream and a few drops.
“They are products with anti-inflammatory, anxiolytic and analgesic use, although they are also very useful for anxiety and nerves,” says Mengual, who assures that he uses these products in his day-to-day life.
“I use the cream for contractures and the sublingual drops to sleep,” says the former swimmer, who during her career won 19 medals in World Cups, 17 in Europe and two other medals -both silver- at the 2008 Beijing Olympics.
After several months using them, Mengual feels very satisfied: “I sleep very well, it helps me rest and I fall asleep super fast.” Both partners emphasize that clients are usually satisfied if they are consistent with the treatment.
The CBD market, the first active ingredient in cannabis to be decriminalized by the World Anti-Doping Agency, is booming all over the world, and at Cannabity Healthcare they want to position themselves strongly in the market.
And David Fayos advances that they have obtained “a grant from the European Funds for the digitization of the business”, with which they are already working. Fayos believes that they will be “the first in Europe to use it” and explains that they are already developing “an application based on artificial intelligence”.
“Based on the history we have of customers (age, weight, ailment), we are going to cross-check the data with the application so that workers from other stores who do not have sufficient knowledge enter the data and know what parameters to follow to prescribe the products” says Fayos.
“It will serve to have better customer service and to grow successfully,” adds Gemma Mengual, who is betting heavily on CBD in this new stage as an entrepreneur.